Use a Smartcard to Check in on Facebook

Dutch company Mediamatic Lab has created a way of checking in on Facebook Places without a smartphone. You simply carry a small smartcard around with you, touching it against reader devices at locations you visit.

This neat solution, which removes the need for opening an app and searching for your current location, uses RFID technology. Although Mediamatic says that it is cheap to build, it is currently only in use at the company’s Amsterdam HQ and will be in place at an upcoming exhibition that it is involved with.

It’s interesting to see how third parties are bridging the gap between the online and offline worlds using Facebook. We recently covered an initiative by Renault which saw people able to ‘Like’ its cars, posting information about them to their Walls, via a smartcard interface.

While we’re unlikely to see a widespread use of this kind of tech from third parties (it’s pretty impractical for them, really), companies like Facebook may well expand into use of smartphone-free check-ins in future. Foursquare has already been testing NFC based checkins using the Google Nexus S handset.

Comments

Entrepreneurial Mindset

Kurumsal Dijitalleşme mi yoksa Dijital Kurumsallaşma mı? (+Anket)

Eğer benim gibi siz de işinizin önemli bir bölümünü pazar araştırması yaparak geçiriyorsanız muhtemelen siz de en az benim kadar Türkiye'de pazar verisine ulaşmanın ne kadar zor olduğu hakkında defalarca şikayet etmiş ve sonunda yaratıcı yollar keşfetme yolunu tercih etmişsinizdir. Bunun sebebinin analitik düşünceye ihtiyacımızın olmaması mı, tembellik mi, kısa vadeli düşünmemiz mi yoksa insanüstü tahmin ve öngörü yeteneklerine sahip olmamız mı emin değilim. "Y ou can’t manage what you can’t measure " - "Ö lçemedeğiniz şeyi yönetemezsiniz " Her ne kadar bu söz, günümüze yanlış bir şekilde aktarılmış olsa da, kendi içerisinde kısmi bir doğruluk barındırmakta. Aslında bu söz ile anlatılmak istenen, ölçerek herşeyin yönetilemeyeceği fakat sonuçları iyileştirmek için süreçlerin ölçülmesi ve takip edilmesinin önemli olduğudur. Sözün asıl sahibi W. Edward Deming, verinin ve gözlemin önemini aşağıdaki sözüyle çok güzel bir şekilde anlatmaktadır....

A Creative Way to Meet Investors - UberX

Have a cool startup idea, and want to get it funded? You could go the traditional route, blindly sending your pitch deck to every VC in Silicon Valley. Or you could follow investors on Twitter, hoping that through casual badinage you can win the hearts (and eventually, the wallets) of your startup's money source. Or maybe, just maybe, you should drive for Uber. UberX Lowers The Bar Yes, Uber, the popular mobile app that connects drivers with people who need a lift. Founded in 2009 as UberCab, Uber has become the go-to app for hailing a sedan in markets like San Francisco, New York City and London. And while historically Uber operators have been commercial sedan drivers filling time between jobs their employer provides them, Uber's introduction of UberX in July 2012 has opened the service to cars and drivers of all kinds. This means that not only will you be picked up in a Toyota Prius or Volkswagen Jetta instead of a Lincoln Town Car, but you're also going...

Infotrade

Search This Blog